Content Houses

Applying strategic sensibilities supporting production houses, studios, advertising agencies etc to:

a) ideate concepts  

b) polish, elevate existing IPs 

Storytelling: evaluating existing content, providing fresh perspectives, applying brand principles to elevate, amplify formats and creative Outcomes: brands, content stand out in competitive markets.

Creativity: inspiring, energising teams fostering teamwork, positive problem solving. Outcomes: my thinking, energetic presence inspires individuals to explore new ideas, embrace innovation, to get things done.

Audio: applying strategic abilities reviewing markets, what they need/want at a given time and applying writing, branding, sensibilities to songwriting, arrangement, storytelling. Outcomes: sounds and words that connect to aligned audiences at a deeper level.

Efficieny: apportioning budgets, revitalise existing processes. Outcomes: minimise expenditure bleeds, more enjoyable experience, maximise profits so everyone is paid properly, job gets done.

Diverse career experience in media and entertainment:

• TV & content [development, production]
• Music [production [song writing, arrangement].
• Film [development, pre-production].
• Podcasts [development, production, host/presenter]
• A List and New Artist, Athletes: building, monetising careers [theatrical, endorsements, publishing, social brand partnerships, ad campaigns etc], building new businesses.
• Acting
• Understanding the interrelation between entertainment industry and fashion, beauty, tech, sports, education, philanthropy etc